Social Reka 

Reka's social commitment

As Switzerland's leading organisation in the provision of social holiday assistance, Reka enjoys a high level of trust and respect among the Swiss population and focuses on "social value" rather than the much talked about "shareholder value".

Every year Reka holiday assistance gives away around 50,000 days' holiday to 1,200 low-income families and single parents with children in Switzerland. Special weeks for single mothers and fathers round off the range of holiday assistance offerings.

In addition to holiday assistance for families, Reka supports a foundation that helps disabled people who are unable to finance holidays themselves. This way some 1,000 socially and economically disadvantaged persons can enjoy valuable and relaxing holidays every year.

Reka generates the funds for its social commitment from its commercial Reka payment instruments and Reka holiday apartments operations as well as from private donations. Every year over CHF 12 million flow into its holiday assistance scheme. Reka spends CHF 2.5 million on free holidays and invests CHF 8 million in Reka money discounts.

Over CHF 2 million are donated to the fund for family holidays. This way the Reka holiday centres can be written down relatively quickly, which in turn allows Reka to offer family-friendly prices, in particular during the school holidays in the peak season.

The members of the Reka cooperative – employers, employee associations, tourism and transport organisations and other circles – also forego interest on the cooperative's capital.