Milestones in the Reka’s history

A success story in fast motion!

1939
1940
  • Introduction of CHF 1 travel voucher
1946
  • Travel voucher sales reach CHF 10 million for the first time
1949
  • Introduction of CHF 5 travel voucher
1954
  • First comprehensive employment agreement (for the chocolate sector), including the issue of travel vouchers at 25 % discount
1955
1964
  • Travel voucher sales reach a record CHF 50 million
  • Inauguration of the first Reka Holiday Village in Albonago
1966
  • Switch from travel vouchers to CHF 10 Reka-Checks
  • Opening of Reka Holiday Villages in Montfaucon and Zinal
1969
  • Opening of Reka Holiday Village in Wildhaus
1974
  • Opening of Reka Holiday Village in Bergün
1975
  • Opening of Reka Holiday Village in Lenk
1976
  • Reka-Check sales pass the CHF 100 million mark
1987
  • Reka-Check sales top CHF 200 million for the first time
  • Overnight stays in Reka Holiday accommodation pass the 500,000 mark for the first time
1988
  • Reka acquires Holiday Village in Magadino
1989
1990
1992
  • Purchase of Holiday Village in Brissago
  • Over 500 families benefit from free holidays
1993
1994
  • Opening of Reka Holiday Village in Hasliberg
  • Reka-Check sales top CHF 300 million
1995
  • Overnight stays in Reka accommodation exceed the one million mark
  • Acquisition of holiday centres in Leysin, Grindelwald and Rougemont
1998
  • Opening of holiday centre in Madulain
1999
  • Issue of new Reka-Check series (CHF 10 and CHF 50)
  • Issue of Reka Rail vouchers (CHF 10 and CHF 50)
  • Purchase of 31 apartments in the holiday centre in Pany
2000
  • Reka-Check sales pass the CHF 400 million mark
2001
  • Opening of a wellness facility in the Reka Holiday Village in Montfaucon
2002
  • Discontinuation of Reka's publication business, including the sale of timetables
2003
  • Revenue exceeds CHF 500 million for the first time (Reka-Checks CHF 493 million and Reka Rail CHF 13.5 million)
2004
  • Letting of 44 apartments in the Swiss-Holiday Park in the Reka Holiday Village, Morschach
  • Over 1,000 families benefit from free holidays
2005
  • Opening of Reka Holiday Village in Disentis
2006
  • Market launch of Reka-Card as an electronic payment instrument Reka takes over the letting of 63 apartments in family hostels and 36 apartments belonging to UNIA (union representing the services sector in Switzerland)
  • Lancierung e-Marktplatz für Schweizer Ferienwohnungen
2007
  • In the new salary statement for Swiss employees, Reka money is no longer taxable
  • Overnight stays in Reka Holiday apartments in Switzerland hit the one million mark for the first time
2008
  • Opening of Reka Holiday Village in Urnäsch
  • The family-friendly Holiday Village with 50 flats, built and financed by Feriendorf Urnäsch AG and rented for 25 years by Reka,is immersed in rural life
  • Over CHF 600 million of Reka Money sold for the first time (in Reka-Checks and Reka Rail)
2010
  • Over CHF 650 million of Reka Money sold for the first time
  • Opening of the Sörenberg Reka Hliday Vllage (with 54 apartments)